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Date/Time
Date(s) - 14/09/2024
11:00 am - 1:00 pm

Categories


New Product Design and Development

Resource Person: Mr.GOPALAKRISHNAN RAVICHANDRAN, Senior Research Engineer, Prizm Optics (spun-off from the NUS), Singapore.

Mr. Gopalakrishnan delivered an insightful and engaging guest lecture on “New Product Design and Development,” which captivated the audience with its depth and relevance to current industry practices. He began by introducing the fundamental concepts of product design, emphasizing its importance in meeting consumer needs and driving market success.

The lecture outlined the various stages of product development, from ideation to launch, detailing how each phase plays a critical role in shaping the final product. Mr. Gopalakrishnan highlighted the significance of design thinking as a user-centered approach that encourages creative problem-solving. He illustrated this methodology with examples, demonstrating how empathy for users can lead to innovative solutions.

Collaboration was another key focus of the discussion. He pointed out that successful product development often involves multidisciplinary teams, where diverse perspectives contribute to richer ideas and more effective solutions. Mr. Gopalakrishnan also addressed the challenges commonly faced in product development, such as resource constraints, market competition, and evolving consumer preferences, offering strategies to navigate these obstacles.

To further enrich the session, he presented several real-world case studies that showcased both successful and failed products, allowing attendees to analyze what worked and what didn’t. These examples served to reinforce the principles discussed and offered practical insights into the application of theoretical concepts.

The lecture concluded with an interactive Q&A session, where participants were encouraged to ask questions and share their own experiences. Mr. Gopalakrishnan fostered an environment of open dialogue, urging attendees to tap into their creativity and apply the methodologies discussed to their own projects.

Overall, the lecture provided a comprehensive overview of product design and development, inspiring participants to think innovatively and consider how they can incorporate these principles into their work. It was a valuable opportunity for attendees to gain insights from an expert in the field, motivating them to pursue their creative ideas with renewed vigor.

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